Click for new data New

What’s on AI Lab?

Most marketing resources tell you what’s possible. AI Lab shows you what’s working, and what’s actually been tested in the real world. Browse original research from 100,000+ businesses, real practitioner stories, free tools pulling data from 8.3 million campaigns, and campaign playbooks, all built to help you turn AI potential into a workflow that sticks.

Free tools

Built with data pulled from 8.3 million campaigns

AI Tools

AI Email Grader

Get an instant A–F audit across six dimensions: subject line, copy, design, mobile, deliverability, and accessibility.

Stories

Real practitioners. Real results. Steal-able workflows.

The marketers who thrive will be the ones who figured out how to integrate AI into their workflow so seamlessly that they can’t imagine working without it. The opportunity is still wide open, but that window is closing fast.

Ed Gandia, AI Coach & Autonomous Marketer

13 hours back each week and an average of $4,739 saved per month

We surveyed 1,000 professionals with marketing responsibilities in their day-to-day work, including marketers from C-suite leaders, to junior titles, to small business owners. Download it free.

13
hours saved each week using AI
$4k+
saved /month
36%
more savings for AI Power Users
By submitting this form, I agree to receive marketing emails from ActiveCampaign. I can unsubscribe at any time and view ActiveCampaign's Privacy Policy here.

Chart of the Week

Bite-sized intelligence for the busiest marketers.

AI confidence by AI maturity level

9 in 10 beginner marketers don't trust AI-assisted work (but that changes as they level up their AI maturity)

Read more aoubt AI confidence by AI maturity level