What Happens When You Feed AI 21,000 Emails and Ask What to Do Next

What we'll cover in this session

Three platforms, one small team, and a system that finally stuck

Scrappy ABM outgrew two tools before finding one worth committing to early. Here's the honest before story, and why that infrastructure decision changed everything that came after.

A behind-the-scenes look at running events at scale without adding headcount

Evan walks through the exact logic behind how every webinar turns into a segmented, automated follow-up sequence, including the welcome series hitting a 52.66% open rate across 21,000 sends.

The prompting habit that turns email data into same-day decisions

Before asking AI anything, Evan asks it what it needs. That one shift changed the quality of every analysis he runs, and he shows you the three queries he goes back to every time.

Featuring

Mason Cosby
Mason leads a team of fellow account-based marketing experts where we build our clients’ first successful account-based…
LinkedIn
Evan Cox
From running a business in Southeast Asia to serving our B2B clients in mid-market SAAS here at…
LinkedIn

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