How to Build a Content Engine That Extends Your Thinking (Without Turning it Into a Slop Cannon)

Sean Blanda walks through the content enrichment engine he built inside Claude Code, the editorial thinking that shaped it, and the system marketers can replicate to produce checklists, prompt templates, and playbooks without sacrificing the standards their readers expect.

What we'll cover in this session

01

The honest origin story

What the first version got wrong, how he fixed it, and why building this engine is an editorial problem, not a technical one.

02

A behind-the-scenes demo

The actual Claude Code project: what goes in, why the inputs matter more than anything else, and what the raw output looks like before a human touches it.

03

A system you can replicate

The four things you need before you build anything and the first move you can make before the session ends.

Featuring

  • Sean Blanda

    Sean is the owner of Gate Check Studios, helping companies start owning their LLM attention.

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